Introduction to the course

8 Minutes

Module 1 | Product Research

1. Types of Store
2. Types of Products
3. Product Selection Criteria
4. Product Selection Criteria | Lesson Notes
5. Spying Products – Speaking live with vendors

Module 2 | Making a Shopify Website

2 Hour

• Finding a Name, Adding a Product, Making a Collection
• Designing Home page & Product Page
• Attaching Prepaid and COD Payment Method
• Placing a test order on website and understanding the Analytics
• Making a live website for my brand

Module 3 | Facebook Ads Basics

1 hour 10 minutes

1. What is a Business Manager, an Ad Account and a Pixel
2. What is a Campaign, adset and Ads
3. Important Facebook Metrics
4. How to Publish a campaign (Demographics, Interest and Behaviour)
5. 3 by 3 Test Campaign Strategy
6. Aggressive ABO Test Campaign Strategy

Module 4 | Facebook Ads Pro

23 minutes

1. Custom Audiences and Lookalike Audiences
2. Cost Caps Flex Campaign, Double Down Scaling, Super Campaign Strategy

Module 5 | Ads Creative 101

1. Script Template
2. Hooks Goldmine

Module 6 | Shipping , RTOs, NDR, Prepaid Orders

1. Shipping your orders
2. Managing RTOs & Increasing Prepaid Rates
3. Profit Tracker
4. Copy and Use this Profit Tracker
5. How to manage orders at scale
6. Final Thoughts